Dipl. Businessman Michael Kaltenecker

has been active in the sports industry for over 25 years. With and experience, the marketing specialist looks after world champions and Olympic champions. He also accompanies young, promising athletes on their way to the top of the world. Not only marketing, but also personality development and public presentation play a decisive role in the support.
Companies and clubs also trust the sports expert.

Academic career

  • 1984 – 1991 Studies of Business Administration at the University of Passau and Ludwig Maximilian University of Munich

Professional experience

  • 2012 – today Founder and owner of Y.E.S. Sportmarketing GmbH

  • 1998 – 2012 Michael Kaltenecker Sportmarketing

  • 1997 – 1998 Bauer Sports GmbH, Head of Marketing Germany and Austria

  • 1991 – 1996 Managing Director MTV München 1879 e.V., Commercial Management of the overall club

References

Athletes

  • Böhm Daniel – Biathlon (silver medal Olympic 2014, world champion 2015)

  • Cakmakli Sabrina – Freeskiing (X-Games participant & Olympia 2014)

  • Disl Uschi – Biathlon (2x Olympic champion 1998, 2002, 7 further Olympic medals)

  • Lesser Erik – Biathlon (2x Silver Medal Olympics 2014, 2x World Champion 2015)

  • Mayr Bene – Freeski (Olympic participant 2014)

  • Schaffelhuber Anna – Paralympic (5x Paralympic winner 2014)

  • Selbach Anja – Skeleton (Bronze medal Olympic 2010, 2x World Champion 2008)

  • Wenk Alex – swimming (Olympic participant 2012, European Champion 2012, Bronze World Champion 2015)

  • Construction and temporary management of the youth center of FC Ingolstadt

Events (excerpts)

  • Bayern 1 Nordic Walking Tour

  • German Championship Cross Country Skiing

  • ISF World Cup Fieberbrunn

Advice from

  • Bayernwerk

  • Überkinger

  • Libella

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