How can clubs use player data profitably?
Holstein Kiel, Amazon Web Services in Germany, and Markus Brunnschneider, IFI expert as well as Director of Scouting, Recruitment & Data at VfL Bochum, are working on a visionary answer to this question. For those who want to take a look into the future of football with “Digital Twins,” “Intelligent Player Analysis with Advanced Technology,” “AI-Powered Efficiency Enhancement,” or “Player-Centric Data Architecture Combined with Experimental AI Approaches,” the following blog post is a must-read.

Here’s a direct link to the AWS blog “Data and Artificial Intelligence as Playmaker: How Holstein Kiel Uses OpenAI Models on Amazon Bedrock for Intelligent Scouting”:
Daten und Künstliche Intelligenz als Spielmacher: Wie Holstein Kiel OpenAI-Modelle auf Amazon Bedrock für intelligentes Scouting nutzt  | AWS Germany – Amazon Web Services in Deutschland

And here you will find relevant continuing education offerings from IFI:

Football Analytics: Data Analysis in Football (Online Course): https://www.international-football-institute.com/en/training-further-education/4-wochen-online-kurse/football-analytics-datenanalyse-im-fussball/

Data Analytics in Football (Intensive Seminar): https://www.international-football-institute.com/en/training-further-education/certificates/intensive-seminar-data-analytics/

Scout & Squad Planner (CAS): https://www.international-football-institute.com/en/training-further-education/certificates/scouting-squad-planning-university-certificate/

Match Analyst in Professional Soccer (CAS): https://www.international-football-institute.com/en/training-further-education/certificates/game-analyst-in-professional-soccer-university-certificate/