Sebastian Friedl

an head of the department of match and tactical analysis and expert in scouting and squad planning at the International Football Institute. As a graduate sports scientist (MSc Sports Science – Diagnostics and Training, Technical University of Munich) and UEFA A license holder with various positions in professional soccer, he combines expertise in theory and practice.

Academic background

  • 2014-2017 Master of Science, Sports Science – Diagnostics and Training, Technical University of Munich

    Master-Thesis: Development and Evaluation of model measuring ball-control in soccer based on spatio temporal data (tracking data)

  • 2011 – 2014 Bachelor of Science, Sports Science, Technical University of Munich

  • 2016 A-Lizenz (UEFA A-Level), Deutscher Fußball Bund

  • 2016 Trainer B Prevention, Bayerischer Landes Sport-Verband

  • 2014 Conditioning and athletics trainer, Bayerischer Fußball-Verband

Steinheilstraße 8, 85737 Ismaning

Professional experience

  • Since 06/2025 in the department of match and tactical analysis, scouting and squad planning at the International Football Institute, Ismaning

  • Since 2022 Trainer for performance and development squads, coach education and training officer, Bayerischer Fußball-Verband

  • 2024 – 2025 Scout licensed player, Eintracht Braunschweig

  • 2021 Co-Trainer Analysis, Red Bull New York (MLS, USA)

  • 2020 Head coach U19, SpVgg Unterhaching

  • 2016 – 2020 Co-Trainer und Game analysis professionals, SpVgg Unterhaching

  • 2016 – 2021 Head of Game Analysis, SpVgg Unterhaching

  • 2012 – 2016 Youth Coach, SpVgg Unterhaching

  • 2016 Research assistant and tutor, Chair of Training Science and Sports Informatics, Technical University of Munich

Selected Reference Projects

  • tz/Merkur 07/2025: Tactics expert explains 5 trends of the FIFA Club World Cup

  • tz/Merkur 10/2025: The solution? Switching play! – How Bayern can break through Dortmund´s defense